Swine Flu Showing The Best – And Worst – Of Social Media In A Crisis
I’ve written and presented in the past on potential uses of social media in crisis communications. In the past, it’s been about the potential uses. In the last few days, though, we’ve seen some of the...
View ArticleBook Review: Feeding Frenzy
A couple of months ago I read a compelling post from Gerald Baron – aka the guy behind Crisisblogger, one of my must-read sites. The post described a book named Feeding Frenzy by Jon Harmon as “one of...
View ArticleSeven Reasons Your Company Needs To Prepare For Crises
Does your company have a communications plan for when it gets hit by a crisis? Chances are, you don’t. Time and time again I’ve seen organizations plow ahead with communications programs that focus on...
View ArticleWhen Agencies Can’t Be Transparent
When approaching clients on objectives to begin social media, agencies focus on three overarching areas: consumer trust, brand engagement and transparency. Is this the approach of all agencies? No,...
View ArticleUsing Social Media to Protect Your Reputation
Reputation management through social media is a hot topic right now. In fact, digital crisis communications was the topic of one of the best panels I saw at Blogworld Expo last week (more on that panel...
View ArticleCooks Source: How to Avoid an Unnecessary Crisis
Situation: When food writer Monica Gaudio discovered that Cooks Source magazine had lifted an article she’d written and printed it in the magazine, she emailed the magazine to inquire about how it had...
View ArticleAre You Ready If Wikileaks Targets You?
Wikileaks creator Julian Assange has announced that his site is now going to begin to focus on businesses. Apparently the first target, early next year, will be a major American bank. Is your company...
View ArticleWhy You Should Tweet During a Crisis
Ever have one of those frustrating conversations with your colleagues during an emerging issue, where you’re trying to figure out whether acknowledging an issue online will defuse it or spread it? You...
View ArticleBurger King Twitter Hacking: Take A Chill Pill
Burger King’s Twitter account was hacked today, with the hacker turning the company’s Twitter page into an offensive mock-up of a McDonalds Twitter channel. An hour and fifteen minutes later, the...
View ArticleThe Power of Prebunking: Managing Disinformation in the Social Media Age
In recent years I’ve found myself doing more and more work in the area of countering misinformation – and disinformation – about organizations. As I’ve done so, I’ve found teams grappling with an...
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